# The Power of Earned Media: Featured CEO Brett Farmiloe on What The Frac?

- Show: What The Frac?
- Guest: Brett Farmiloe
- Published: June 14, 2024


Brett Farmiloe, founder and CEO of Featured, joined fractional executives Nicole Zeno and Tamara Laine on What The Frac? to talk about media's role in driving growth, and how experts turn earned media into lasting visibility for their businesses and themselves.

## Listen

- [YouTube](https://www.youtube.com/live/snp3wDDcgEE)

## Key takeaways

- Featured is built to amplify voices and stories by connecting experts with the publications that need them.
- A fractional-executive audience: the show breaks down marketing and tech for business owners, CMOs and fractional leaders.
- What The Frac? | Your Fractional Executives breaks down marketing and tech for business owners, CMOs, fractional leaders and marketers, hosted by Nicole Zeno and Tamara Laine. The podcast episode is June 13, 2024; it predates Featured's acquisition of HARO and relaunch of Connectively.

Source: https://featured.com/press/podcast/what-the-frac-the-power-of-earned-media (episode notes and full transcript).

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Brett Farmiloe · Founder & CEO, Featured · CEO, HARO & Connectively · [LinkedIn](https://www.linkedin.com/in/brettfarmiloe/) · [X](https://x.com/brettfarmiloe)
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