Brett Farmiloe

Podcasts

How HARO Helps You Stand Out: PR Tips That Connect, with Brett Farmiloe on The Real Connect

The Real Connect

Brett Farmiloe, CEO of HARO and Featured, joined Tamika Carlton on The Real Connect to talk about relationships, PR and the power of simple conversations: how HARO works behind the scenes, what journalists actually want from sources, and how to use HARO and Featured without losing your voice.

Apple ↗

Takeaways

  • How HARO really works for journalists and sources, and why connection accelerates every startup.
  • AI-generated pitches are a reality on HARO; what journalists actually want is a real source with a real voice.
  • The RV road trip shaped Farmiloe's philosophy on business, and he still believes in walking meetings and being the dumbest person in the room.
  • The Real Connect, hosted by Tamika Carlton, is a relationship podcast about communication, leadership and human connection. Season 2, episode 8 was published on December 3, 2025 and runs 37 minutes. Recorded before Featured relaunched Connectively on June 2, 2026, so product details reflect the platforms at the time.

Companies discussed: Featured, Help a Reporter Out (HARO), Connectively

Episode notes and full transcript: featured.com/press/podcast/the-real-connect-how-haro-helps-you-stand-out

Cite as: Brett Farmiloe on The Real Connect, “How HARO Helps You Stand Out,” December 4, 2025.

More conversations