Featured
Brett Farmiloe, Founder & CEOfeatured.com
Featured.com is the co-pilot for PR. Experts and PR teams use it to find media opportunities and earn coverage across journalist requests, podcasts, bylines, speaking, awards, and GEO (generative engine optimization).
Facts
- Founded by Brett Farmiloe in January 2022 as Terkel, and rebranded to Featured after acquiring the Featured.com domain (2023).
- Headquartered in Scottsdale, Arizona.
- Acquired Help a Reporter Out (HARO) from Cision in April 2025 and relaunched it on April 22, 2025.
- Relaunched Connectively on June 2, 2026, and relaunched Featured in June 2026 as an AI co-pilot for public relations.
- Runs AI detection (Pangram) on every pitch submitted across Featured, HARO and Connectively.
Podcasts that discuss Featured
- How to Get Subject Matter Experts Into the MediaIN CLEAR FOCUS
- 35% of Journalists Opt Out of AI PitchesComms Confidential
- Why Your AI-Written Pitch Might Never Reach a JournalistLet's Talk PR & More
- Why Are Journalist Request Platforms So Important for SEO?Majestic's SEO in 2026
- AI Is the New Front Page | Brett Farmiloe on In RealityIn Reality
- Inside the HARO Acquisition and the Launch of FeaturedThe Brandinc PR Podcast
- Eight Revenue Streams For JournalistsUnder Embargo
- AI in PR: The Strategic EdgePureLogics Pulse
- Media Mentions Help With Model MentionsOn Top of PR
- AI Has Set a New Quality Threshold for Pitchescogcast
- Get Quoted by a Human, Found by MachinesHuman-First AI Marketing Podcast
- The AI PR Hack: Match Stories to JournalistsThe Edward Show
- Earned Media in the Agent EraThe AI SEO Insighter
- Human in the Loop, on Everything: AI and PRBuild a Better Agency
- DIY PR Pitching to US Media With HAROHack Your Own PR
- How HARO Helps You Stand OutThe Real Connect
- Founder to Founder on HabitStackHabitStack
- 21% of HARO Pitches Are AI-GeneratedInside the Media Minds
- The Two PR Tools You Need | Brett Farmiloe on Visibility EraVisibility Era
- Scaling Trust: Nobody Has the Definitive Answer for LLM VisibilityFastlane Founders and Legacy
- How To Get Free Press Coverage in an AI WorldBrand Rescue
- Sourcing Experts Is an Infinite ProblemRight About Now
- Navigating HARO's Relaunch | Brett Farmiloe on PRessing OnPRessing On
- 42 Answers Per Query: How Featured and HARO WorkPublic Relations Review
- Your New Customer Is AIPR Yourself
- 70% of HARO's Audience Is in the US, 15% in the UKThe Digital PR Podcast
- HARO Reloaded: How to Pitch Like It's 2025Stories and Strategies
- PR Hacks for Small Business OwnersMarketer of the Day
- Cracking the B2B Marketplace CodeSaaS That App
- HARO for Australian EntrepreneursMedia Magnet
- Transforming Knowledge Into Media OpportunitiesYour Brand Amplified
- Featured Acquires HARO: Domain Name Wire Podcast #539Domain Name Wire
- The New Frontier of PR and JournalismBeyond the Edge
- Pursuing Your Passion to Build a ProfileThat's Audacious
- Why the Golden Era of Digital PR Is Just BeginningMarket Movers with Linkifi
- HARO Is Back: The Guy Who Revived ItThe Edward Show
- HARO Is Back: First Interview With the New OwnerThe BuzzStream Podcast
- Get Featured With AI, SEO and Digital PRThe Long Game
- Digital PR Hacks That Boost SEOThe Agency Insider Show
- Redefining Digital PR | Brett Farmiloe on Marketing QuacksMarketing Quacks
- The Power of Earned Media | Brett Farmiloe on What The Frac?What The Frac?
- Upgrading to Featured.com: Why Terkel Rebranded | DNW #447Domain Name Wire
Research and press
- Journalists Hate AI-Generated PR: Pangram's Case Study on a Year of AI Detection Across Featured, HARO and ConnectivelyMedia mention
- Featured Workflow Usage Report — September 2026Research
- Featured Launches Find Awards To Search 4,596 Business Awards, Rankings And Best-Of Lists Across 43 IndustriesPress release
- Inngest Profiles How Featured Runs Three Media Brands With A Team Of SevenMedia mention
- Featured's Users Make 100,000 Media Pitches a Month, Running on VercelMedia mention
- Featured Launches GEO Audit to Show Brands Which Publications AI Search Engines Cite and Which Ones to PitchPress release
- Featured Launches Find Creators Search With 380 Million Creators Across Instagram, TikTok, and YouTubePress release
- One in Three Journalists Now Filter Out AI-Written Pitches, Says Featured CEO Brett FarmiloePress release
- AI Has Made Media Pitching Noisier and Less Effective, Says Featured CEO Brett FarmiloePress release
- Featured.com Acquires Help A Reporter Out (HARO) from CisionPress release
- Featured AI Citation Report, June-August 2026Research
- HARO Statistics (2026)Research