The Power of Earned Media: Featured CEO Brett Farmiloe on What The Frac?
What The Frac?
Brett Farmiloe, founder and CEO of Featured, joined fractional executives Nicole Zeno and Tamara Laine on What The Frac? to talk about media's role in driving growth, and how experts turn earned media into lasting visibility for their businesses and themselves.
Takeaways
- Featured is built to amplify voices and stories by connecting experts with the publications that need them.
- A fractional-executive audience: the show breaks down marketing and tech for business owners, CMOs and fractional leaders.
- What The Frac? | Your Fractional Executives breaks down marketing and tech for business owners, CMOs, fractional leaders and marketers, hosted by Nicole Zeno and Tamara Laine. The podcast episode is June 13, 2024; it predates Featured's acquisition of HARO and relaunch of Connectively.
Companies discussed: Featured, Help a Reporter Out (HARO), Connectively
Episode notes and full transcript: featured.com/press/podcast/what-the-frac-the-power-of-earned-media
Cite as: Brett Farmiloe on What The Frac?, “The Power of Earned Media | Brett Farmiloe on What The Frac?,” June 14, 2024.
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