Featured Workflow Usage Report — September 2026
Research
How people are using Featured's automated workflows to find press opportunities — workflow activity, run outcomes, and connection type pulled straight from the database.
Findings
- Product data
- Published 21 September 2026, 10,233 registered users
- 26,239 — successful runs (Since the first run on June 16, 2026.)
- 93,012 — matches found (Across 26,239 successful runs.)
- 93% — of runs found at least one match (24,363 of 26,239 successful runs.)
- Run activity
- Runs are steady and mostly on autopilot: the vast majority start on a schedule rather than an event.
- _Separately, the database currently shows 7 runs as "running" — all started before June 26 and never finished or were marked done._
- Runs by workflow type
- all-in-one: 21.8%
- journalist-requests: 17.3%
- geo-visibility: 10.3%
- media-mentions: 9.9%
- monitor-haro: 8.8%
- find-podcasts: 7.7%
- competitor-visibility: 6.4%
- find-journalists: 5.8%
- bylined-articles: 5.6%
- speaking-opportunities: 2.6%
- awards: 2.4%
- find-creators: 1.5%
- Share of all 26,239 successful runs by workflow type. The All-in-One workflow combines Journalist Requests, Monitor HARO, Find Podcasts, Find Journalists, Bylined Articles, Awards, and Speaking Opportunities into a single workflow.
- Connected accounts
- Google: 86%
- Slack: 10%
- Microsoft: 4%
- Google is the default connection by a wide margin. Slack is used by one team member per workspace, not broad team-wide rollout.
Related companies: Featured, Help a Reporter Out (HARO)
Source: press.featured.com/research/featured-workflow-usage-report-september-2026/
Cite as: Featured / Brett Farmiloe, “Featured Workflow Usage Report — September 2026”, September 21, 2026.